Facebook Announces Twitter-Like "Subcribe" Feature

Facebook social networking site continues to add new feature that have proved popular on rival social networking sites, introducing Wednesday a Twitter-like service that allows users to follow updates from people who are not contacts.

The service, called "subcribe", also gives Facebook users a more complete filter to help control what shows up in their news feed. But the biggest charge is the  ability for public figures, journalists, and others to allow their posts to be read without adding others as a contact on having them "Like" a page.

A Facebook user who wants to monitor the posts someone who has opted in to the program would simply hit the "subcribe" button on the person's Facebook page, and they would receive updates that person posts as "public". The service is similar to San Francisco-based Twitter, which has found a large following by allowing people to "follow" the 140 character or less updates from their favorite celebrities and other public figures.

The change comes directly on the heels of Tuesday's announcement of expanded "Friends Lists", including "Smart Lists", features that streamline the process for grouping Facebook contacts in order to have greater control over who sees certain content.

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